General Terms of Sale (GTS)

It pains me physically to see a woman harmed,
made pitiable by clothing.

Clumsiness brings me great comfort. I have never been fashionable, but I have felt fashionable. I have been in the
fashionable place, but I was not truly fashionable – I was trying to seem trendy or fashionable.

A girl should be two things: classy and fabulous. I am convinced that there can be luxury in simplicity. I wanted to dress the woman who lives and works, not the woman in a painting. It’s hard to balance everything. It’s always challenging. My relationships with producers or photographers – these are relationships that took years. I can’t get sucked into that celebrity thing, because I think it’s just crass. My aim is to make the poor look rich and the rich look poor. Vanity is the healthiest thing in life. I believe that my clothes can give people a better image of themselves – that it can increase their feelings of confidence and happiness. You can hide so much behind theatrics, and I don’t need to do that any more. I don’t really know how to do casual clothes.

We are proudly
Australian.

  • Soft Fabric

    Get complimentary ground shipping on every
    order. Don’t love it? Send it back, on us.

  • Lightweight

    Join Minimog Rewards to earn gift cards
    and enjoy exclusive member benefits.

  • All Day Comfort

    We believe getting dressed should be the
    easiest part of your day.

The world must act swiftly to make a real
impact in the battle against climate change.

A girl should be two things: classy and fabulous. I am convinced that there can be luxury in simplicity. I wanted to dress the woman who lives and works, not the woman in a painting. It’s hard to balance everything. It’s always challenging. My relationships with producers or photographers – these are relationships that took years. I can’t get sucked into that celebrity thing, because I think it’s just crass. My aim is to make the poor look rich and the rich look poor. Vanity is the healthiest thing in life. I believe that my clothes can give people a better image of themselves – that it can increase their feelings of confidence and happiness. You can hide so much behind theatrics, and I don’t need to do that any more. I don’t really know how to do casual clothes.

Our Team

CHIEF OPERATING OFFICER

Edward Lindgren

PROMOTION

Chinese Afamefuna

CO-FOUNDER

Goose Down